Imagine a world where you’re happy to collaborate on content with anyone—however different your perspectives—because you know that you’ll focus on meeting user needs together.Where every piece of feedback helps to make content more effective. Where you feel satisfied after every content session because you’ve created something together that you couldn’t create on your own.Imagine a world where everyone enjoys collaborating on content.This isn’t a fantasy world. It’s real. You may have experienced it, or at least seen glimpses of it. Would you like to enter this world? Do you want to learn techniques that will make it appear? Pair writing is one of these techniques, and you’ll learn how to use it in this webinar.Pair writing is a technique for collaborating on content in real time. Instead of exchanging drafts or correcting with a red pen, two people sit down together to write. You can use it to collaborate with subject matter experts, stakeholders, or clients. In this webinar Jonathan Kahn, organiser of agile content conf, shows us how to use pair writing. You’ll learn how the technique works, watch a demonstration, and plan your next steps for using it in your next content project.
In this webinar you’ll learn:
"I was sceptical about pair writing because in my experience, working with SMEs to create useful and usable content sometimes seems like a contest of wills that drags on forever. However, after the webinar I applied the approach with a current client. This collaboration turned out to be a beautiful, repeatable and best of all, very efficient experience!"
– Kirk Grayson, Principal at Pedamento Content Strategy
This webinar is for anyone who works with content, whether at an agency or in-house, including:
Find out what makes a brand voice brilliant and get practical tips on how to create your own brand voice guidelines (and get your colleagues to actually use them).
Learn the principles of plain English and practical writing techniques that help you reach your audience and communicate with them clearly.