About this Q&A

In this webinar we talked to the founder of Confab Events and Brain Traffic, Kristina Halvorson. In 90 minutes we asked around 20 questions submitted by our audience, all focused around content strategy for website projects.Whether you want advice on getting started, content teams, governance, selling content strategy, we covered it all, and more! as many topics as we can. It was a jam packed 90 minutes with invaluable knowledge and insight from Kristina.

A few of the questions asked:

• Can you offer some advice to new comers to content strategy?
• How can we engage internal stakeholders with content strategy?
• What tips do you have for collaborating with others on content?
• How can we best measure the quality of our content?
• When should we consider the governance of our content and where do we begin?