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Establishing purposeful content operations in higher ed

An introduction to content operations in higher ed and advice to help you establish and optimise your own operations.

About this webinar

Higher education institutions and universities have to create, manage, publish and govern high-volume and high-stakes content.

Higher ed content is linked to business goals around recruitment, retention, support and funding. Students also have high expectations when it comes to user experience and content quality, so without dedicated people, clear processes and the best tools and technology for the job, challenges arise (and confidence dips) around productivity, quality and compliance.

The organisations that thrive and succeed in creating truly useful content are those with robust and constantly optimised processes for content creation, publishing workflow, and end-to-end content governance.

In this webinar, we introduce content operations and share advice for how attendees can start to think about their own content operations.

What will I learn?

Watch this recorded webinar to learn:

  • a definition of content operations
  • the impact of poor content operations
  • a new way for content services
  • how content operations can help organisations (and their content)
  • outcomes of effective content operations
  • how using GatherContent can help with your productivity, quality and compliance

Register today

January 28, 2021

4:00 pm

BST

Tickets $199

Book your place

Who is the webinar for?

This webinar is for those working in higher ed who are:

  • Practitioners who want to improve day-to-day content practices
  • Managers looking to improve productivity and make content an asset
  • Leadership who want to instil a culture of content-first and commit to digital transformation

Webinar Recording

Recorded:

January 28, 2021

Establishing purposeful content operations in higher ed

An introduction to content operations in higher ed and advice to help you establish and optimise your own operations.

Download the slide deck and resources

About this webinar

Higher education institutions and universities have to create, manage, publish and govern high-volume and high-stakes content.

Higher ed content is linked to business goals around recruitment, retention, support and funding. Students also have high expectations when it comes to user experience and content quality, so without dedicated people, clear processes and the best tools and technology for the job, challenges arise (and confidence dips) around productivity, quality and compliance.

The organisations that thrive and succeed in creating truly useful content are those with robust and constantly optimised processes for content creation, publishing workflow, and end-to-end content governance.

In this webinar, we introduce content operations and share advice for how attendees can start to think about their own content operations.

What will I learn?

Watch this recorded webinar to learn:

  • a definition of content operations
  • the impact of poor content operations
  • a new way for content services
  • how content operations can help organisations (and their content)
  • outcomes of effective content operations
  • how using GatherContent can help with your productivity, quality and compliance

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Register today

January 28, 2021

4:00 pm

BST

Tickets $199

Book your place

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Robert Mills & Angus Edwardson

Rob is Head of Content at GatherContent. He is a journalism graduate and has previously worked as Studio Manager and Head of Content for a design agency and as an Audience Research Executive for the BBC. He’s a published author and regular contributor to industry publications including Net Magazine, Smashing Magazine, 24 Ways, WebTuts+, UX Matters , UX Booth and Content Marketing Institute. On occasion Rob speaks about content strategy at leading industry events.

Angus is the Product Director at GatherContent where he spends his time taming the product roadmap and dreaming of a world without Word documents.

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