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Webinar Recording

How to use RACI charts to improve your content operation

Get everyone on the same page with clear roles and responsibilities.

About this webinar

Deciding who owns content is always a contentious issue. Lines of business want to own content because business goals depend on it. Subject matter experts want to own content because they know best how the products and services work. Content teams want to own content because they are adept at content standards and guidelines, and knowing what types and formats will work best to solve problems.

What if they’re all owners?

In this webinar, Blaine shares you how you can help everyone involved with content understand what they're supposed to do, and be liberated knowing that experts are going to take care of everything else.

What will I learn?

Watch this webinar to learn:

  • What a RACI chart is and how to create one
  • How to carve content work into granular component tasks
  • How to create RACIs for different purposes like projects, channels, and content types
  • How to use a RACI chart to support content stakeholders in understanding what to do and when to do it

If you want to learn more, read our article, Using a roles and responsibilities chart to organise your team.

Register for free

November 12, 2020

4:00 pm

GMT

Who is the webinar for?

This webinar is for you if you are an:

  • In-house content team lead
  • In-house content practitioner
  • Content strategy consultant

Webinar Recording

How to use RACI charts to improve your content operation

Get everyone on the same page with clear roles and responsibilities.

About this webinar

Deciding who owns content is always a contentious issue. Lines of business want to own content because business goals depend on it. Subject matter experts want to own content because they know best how the products and services work. Content teams want to own content because they are adept at content standards and guidelines, and knowing what types and formats will work best to solve problems.

What if they’re all owners?

In this webinar, Blaine shares you how you can help everyone involved with content understand what they're supposed to do, and be liberated knowing that experts are going to take care of everything else.

What will I learn?

Watch this webinar to learn:

  • What a RACI chart is and how to create one
  • How to carve content work into granular component tasks
  • How to create RACIs for different purposes like projects, channels, and content types
  • How to use a RACI chart to support content stakeholders in understanding what to do and when to do it

If you want to learn more, read our article, Using a roles and responsibilities chart to organise your team.

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Download the slide deck and resources

Register for free

November 12, 2020

4:00 pm

BST

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Blaine Kyllo

Blaine is a senior content strategist at Content Strategy Inc, where he focuses on enterprise content governance. His clients have included BC Hydro, Investors Group, Pearson, and Signature. He's also worked as managing editor for a leading independent book publisher, a national telecommunications company, and a non-profit initiative. The host of the podcast Content in Practice, Blaine appears weekly on the Corus Radio Network talking about consumer technology.

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