About this webinar

Structured content, intelligent content, semantic content – if you’re confused about these terms that are being thrown around, you’ve come to the right place.Rahel Bailie has been working with structured content for over two decades and in this webinar, Rahel will help you start getting the benefits of structure (check out Rahel's recent post about structured content on our blog too). The technology that semantically structures content is only part of the story. The larger part of the story is how content gets written.This webinar covers writing techniques that help for a structured content environment, using editorial principles already in your professional toolkit, as structural guidelines.

What will I learn?

From this session you'll learn:

• Five principles for structuring content
• How to chunk content for re-use in different scenarios
• Two help standards for creating content