Events >

Webinar

UX Writing Essentials: Macro Storytelling & Microcopy

Understand the dual lens of writing for interaction design: how to create a product narrative (macro) and how to write for specific UI components (micro).

Register for free

September 17, 2019

4:00 pm

BST

1 hour

Webinar

UX Writing Essentials: Macro Storytelling & Microcopy

Understand the dual lens of writing for interaction design: how to create a product narrative (macro) and how to write for specific UI components (micro).

About this webinar

Writing for design is a challenging process with a noble goal: to provide users with a seamless digital experience and ensure the success of software products. 

In this webinar, we'll cover critical best practices for exceptional UX writing. You'll learn specific methods for using storytelling to create a product narrative that flows from your marketing through to your UI. You'll also work through a detailed set of content heuristics to ensure that every UI component you write for satisfies user needs.

What will I learn?

In this webinar, you’ll learn:

  • How to create a coherent product narrative.
  • How to apply content heuristics to create the best UI text possible.
  • Plus, you'll receive a discount to go deeper and learn more through the UX Writing Fundamentals course from the UX Writers Collective.

Who is the webinar for?

  • Writers and content strategists who want to learn more about UX writing.
  • Content designers who want to deepen their UX writing approach.
  • Content strategists who want to understand how UX writing fits into their overall strategy.
  • Designers & product managers who want to better understand how to apply UX writing best practices.

Tagged as:

No items found.

What you need to know:

  • The webinar is free 👏
  • Join us: Tuesday September 17th, 4 pm – 5 pm BST
  • All details will be emailed upon registration. Check those pesky spam folders!
  • We’ll send one week, one day and one hour reminders
  • Download GoToWebinar before the webinar so you’re raring to go (it’s free too!)
  • Nothing to prepare. Just get comfy. But you might want a notebook
  • Watch again! A recording and slides will be sent to all attendees the day after the webinar

Register for free

September 17, 2019

4:00 pm

BST

1 hour

Don't miss new events

Sign up for notifications for all our upcoming webinars

GatherContent uses the information you provide to contact you about our content, products and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

Bobbie Wood

Bobbie Wood is the Founder and CEO of the UX Writers Collective. She is the former Head of UX Content Strategy for Google Payments & Google Assistant transactions, and a former design & content senior manager for QuickBooks Online and QuickBooks Self-Employed.

Upcoming webinars and masterclasses