Had enough of outdated and irrelevant content letting your website down? This webinar will help you take control. Content Strategist, Liam King, explores the common underlying causes of unsustainable web content that many organisations struggle with.Reflecting on insights from his career as an in-house and agency-side copywriter, editor, and content strategist, Liam will help you start to identify your own causes and introduce the tools and techniques for getting back on top of your web content.
If you’ve had enough of outdated, and irrelevant content letting down your website, then this webinar is for you. Suitable for agencies working with clients, and for in-house teams, the webinar talks through the issue of content governance and introduces ways in which you can gain and maintain control of your content.
Liam is Founder of Lagom Strategy, a UK consultancy specialising in digital user research and sustainable content strategy.
With over a decade of content production and strategy experience in the UK and Australia, Liam has built up a wealth of practical knowledge on how to put content back at the heart of web projects.
He has led content strategy work for many organisations including the Royal Air Force, UK Department of Health, the Australian Royal Flying Doctor Service and Vodafone Australia.
Liam was previously Senior UX Architect / Content Strategist with Sydney agency, Digital Eskimo, where he introduced and led the agency’s successful content strategy services. Before heading to Australia in 2009, Liam was a Web Producer at the UK Parliament and the Senior Web Editor at the UK Foreign Office.
Liam also has a Masters degree in Web Journalism.
Find out what makes a brand voice brilliant and get practical tips on how to create your own brand voice guidelines (and get your colleagues to actually use them).
Learn the principles of plain English and practical writing techniques that help you reach your audience and communicate with them clearly.