GatherContent is becoming Content Workflow by Bynder. Read More

The evolution of content strategy: The beginning, middle, and never-ending
Insight Summary

The evolution of content strategy: The beginning, middle, and never-ending

Key insights and takeaways from our Fireside Chat with Rebecca Steurer, Content Strategy Director at Critical Mass.

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Mark McClendon

GatherContent is a game changer. Our content processes used to involve an ineffective mix of spreadsheets, documents, and a slew of file storage solutions. Version control was a nightmare and proofing was always an afterthought. With GatherContent we've solved all of these process problems and more, and we can now start the content process earlier. To top if off, our clients love it too.

Mark McClendon
Partner & Executive Director, VMLY&R