About this webinar

When we think of business disruptions, it's tempting to think of organisations such as Air BnB, Uber, and Revolut. What they have in common is the delivery of services in a friendlier, faster way, with the ability to scale up as the demand for their services grows.What is the corollary trend in the content field? While organisations are expanding their content offerings, the ways that content gets produced is often still mired in the past, with systems that involve word processing, email, and zip files. Where is the disruption in our operational models for content?Content operations, ContentOps for short, has been around for a long time, though the average practitioner would be hard-pressed to discuss it in terms of some of its principles. Rahel Bailie discusses why ContentOps is a necessary companion to DevOps and DesignOps, why organisations have been slow to adopt ContentOps, and how to move towards it by rejecting prescriptive measures and instead looking at general ContentOps principles.

What will I learn?

From this webinar recording you'll learn:

• What is ContentOps, and how organisations benefit from it
• What does ContentOps look like in different organisations
• How can content teams move towards adopting ContentOps