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Principles, Not Prescriptions: The coming of age of ContentOps

What are some of the benefits of content operations, and how can organisations adopt "ContentOps principles"?

About this webinar

When we think of business disruptions, it's tempting to think of organisations such as Air BnB, Uber, and Revolut. What they have in common is the delivery of services in a friendlier, faster way, with the ability to scale up as the demand for their services grows.What is the corollary trend in the content field? While organisations are expanding their content offerings, the ways that content gets produced is often still mired in the past, with systems that involve word processing, email, and zip files. Where is the disruption in our operational models for content?Content operations, ContentOps for short, has been around for a long time, though the average practitioner would be hard-pressed to discuss it in terms of some of its principles. Rahel Bailie discusses why ContentOps is a necessary companion to DevOps and DesignOps, why organisations have been slow to adopt ContentOps, and how to move towards it by rejecting prescriptive measures and instead looking at general ContentOps principles.

What will I learn?

From this webinar recording you'll learn:

  • What is ContentOps, and how organisations benefit from it
  • What does ContentOps look like in different organisations
  • How can content teams move towards adopting ContentOps

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Register today

April 12, 2018

7:29 am

BST

Tickets $199

Book your place

Who is the recording for?

This recording is useful to managers of operational systems, content team managers, and enterprise architects responsible for designing delivery systems for public and internal online services.

Webinar Recording

Recorded:

April 12, 2018

Principles, Not Prescriptions: The coming of age of ContentOps

What are some of the benefits of content operations, and how can organisations adopt "ContentOps principles"?

Download the slide deck and resources

About this webinar

When we think of business disruptions, it's tempting to think of organisations such as Air BnB, Uber, and Revolut. What they have in common is the delivery of services in a friendlier, faster way, with the ability to scale up as the demand for their services grows.What is the corollary trend in the content field? While organisations are expanding their content offerings, the ways that content gets produced is often still mired in the past, with systems that involve word processing, email, and zip files. Where is the disruption in our operational models for content?Content operations, ContentOps for short, has been around for a long time, though the average practitioner would be hard-pressed to discuss it in terms of some of its principles. Rahel Bailie discusses why ContentOps is a necessary companion to DevOps and DesignOps, why organisations have been slow to adopt ContentOps, and how to move towards it by rejecting prescriptive measures and instead looking at general ContentOps principles.

What will I learn?

From this webinar recording you'll learn:

  • What is ContentOps, and how organisations benefit from it
  • What does ContentOps look like in different organisations
  • How can content teams move towards adopting ContentOps

Tagged as:

No items found.

Register today

April 12, 2018

7:29 am

BST

Tickets $199

Book your place

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About the presenters

Rahel Anne Bailie

Rahel Anne Bailie is the founder of Content, Seriously, a London, UK based consultancy. Rahel has spent many years as a consultant, using her deep understanding of both the technical and editorial sides of content to developing solutions to solve complex information problems. She develops content strategies for efficient content operations, building robust systems for scale, personalisation, and overall effective content delivery.

Rahel is well-known in the content industry, with books, awards, and accolades to her name. More importantly, she is passionate about content and has spent over two decades helping companies make sense of their content operations, taking on increasingly-complex problem in the areas of content strategy, content operations, knowledge management, and related areas where she has been asked to look at content, very seriously.

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