GatherContent

Article

What content are universities publishing in response to COVID-19?

March 15, 2020

5 minute read

Robert Mills

Head of Content, GatherContent

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Article

Book excerpt: Writing Error Messages from Writing Is Designing

February 16, 2020

5 minute read

Robert Mills

Head of Content, GatherContent

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Article

8 higher ed content marketing tips to build brand consistency and drive student engagement

February 15, 2020

7 minute read

Paige Toomes

Copywriter and Digital Marketer

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Opinion

Creating good content will never be a rush job

February 10, 2020

3 minute read

Fi Shailes

Senior social media marketer and content writer

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101

Content 101: UX Writing

January 20, 2020

8 minute read

Patrick Stafford

Co-founder, UX Writers Collective

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Article

The ultimate guide to tone of voice

January 12, 2020

6 minute read

Paige Toomes

Copywriter and Digital Marketer

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Opinion

The copywriting community is too negative (or is it?)

December 10, 2019

4 minute read

Art

Freelance Copywriter & Content Marketer

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Article

Getting to grips with microcopy

December 9, 2019

4 minute read

Fi Shailes

Senior social media marketer and content writer

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Article

How to calculate the cost of content creation

November 20, 2019

3 minute read

Becky Taylor

Product Marketing Manager, GatherContent

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Article

Plain language: the what, the why and the how

October 28, 2019

3 minute read

Marli Mesibov

VP of Content Strategy, Mad*Pow

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Article

Anatomy of a content style guide - Greenpeace UK

October 15, 2019

10 minute read

Robert Mills

Head of Content, GatherContent

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Article

A quick guide to using proto-content

October 7, 2019

5 minute read

Robert Mills

Head of Content, GatherContent

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Article

Taking control of your content creation process

October 1, 2019

6 minute read

Fi Shailes

Senior social media marketer and content writer

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Article

An introduction to conversion copywriting

September 17, 2019

6 minute read

Benjamin Edward Fitton

Copywriter

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Article

5 practical ways to collaboratively prioritise content

August 20, 2019

6 minute read

Robert Mills

Head of Content, GatherContent

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Article

Why SEO is about people, not the search engine

August 6, 2019

5 minute read

Paige Toomes

Copywriter and Digital Marketer

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Article

6 tips to establish accountability in content creation

July 23, 2019

5 minute read

Paige Toomes

Copywriter and Digital Marketer

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Article

5 ways to generate ideas for creating meaningful content

July 9, 2019

3 minute read

Paige Toomes

Copywriter and Digital Marketer

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Essential Guide

Content Creation: The Essential Guide

June 19, 2019

18 minute read

Robert Mills

Head of Content, GatherContent

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Article

Anatomy of a content style guide - Mailchimp

April 2, 2019

11 minute read

Robert Mills

Head of Content, GatherContent

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Article

Anatomy of a content style guide - University of Dundee

March 13, 2019

10 minute read

Robert Mills

Head of Content, GatherContent

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Article

Storyframing for Higher Education

September 6, 2018

6 minute read

Shannon Lanus

Content Strategist, mStoner

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Article

Higher Education's content conflict

June 21, 2018

2 minute read

Ashley Budd

Director of Digital Marketing, Cornell University

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Article

Pair writing on a tricky content project

May 22, 2018

4 minute read

Megan Lane

Content lead, Empathy

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Older Articles

Content Creation

Content Operations

Content Process

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Digital Transformation

GatherContent

Articles about content creation

Advice and tips for successful collaboration and writing effective content.

Article

What content are universities publishing in response to COVID-19?

March 15, 2020

5 minute read

Robert Mills

Article

Book excerpt: Writing Error Messages from Writing Is Designing

February 16, 2020

5 minute read

Robert Mills

Article

8 higher ed content marketing tips to build brand consistency and drive student engagement

February 15, 2020

7 minute read

Paige Toomes

Opinion

Creating good content will never be a rush job

February 10, 2020

3 minute read

Fi Shailes

101

Content 101: UX Writing

January 20, 2020

8 minute read

Patrick Stafford

Article

The ultimate guide to tone of voice

January 12, 2020

6 minute read

Paige Toomes

Opinion

The copywriting community is too negative (or is it?)

December 10, 2019

4 minute read

Art

Article

Getting to grips with microcopy

December 9, 2019

4 minute read

Fi Shailes

Article

How to calculate the cost of content creation

November 20, 2019

3 minute read

Becky Taylor

Article

Plain language: the what, the why and the how

October 28, 2019

3 minute read

Marli Mesibov

Article

Anatomy of a content style guide - Greenpeace UK

October 15, 2019

10 minute read

Robert Mills

Article

A quick guide to using proto-content

October 7, 2019

5 minute read

Robert Mills

Article

Taking control of your content creation process

October 1, 2019

6 minute read

Fi Shailes

Article

An introduction to conversion copywriting

September 17, 2019

6 minute read

Benjamin Edward Fitton

Article

5 practical ways to collaboratively prioritise content

Pair writing on a tricky content project